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Entries from March 2008

Put Your Cash to Work for You

March 31st, 2008 · 1 Comment

Source: WikipediaHere’s a Tip:
Put your extra cash and sales to work for you by starting a high-yield checking/savings or money-market account. These high-yield accounts differ from a standard savings account in that they pay around 10x the the interest rate you would normally collect. This means that instead of earning a few pennies for having […]

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Tags: Making Money

Get Down to the 3 Basic Pillars of Music Marketing

March 30th, 2008 · No Comments

Another great find on YouTube.You may want to FFWD through the first 1:40 of the video because it’s an almost painfully long introduction. The meat of this video really hits on the basic points of marketing that I’ve been trying to drive home on this blog. Despite all the different methods discussed here, and what […]

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Tags: Making Money · Marketing

Basic Band Marketing

March 28th, 2008 · No Comments

I stumbled across this video while surfing YouTube for some semi-unrelated stuff (see what a great resource marketing YouTube is?!?). This video post is right on the money.

a2a_linkname=”Basic Band Marketing”;a2a_linkurl=”http://blog.getcultstatus.com/2008/03/28/basic-band-marketing/”;

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Tags: Marketing

Get Free Advertising for Your Band!!

March 27th, 2008 · No Comments

Before I go into the meat of the blog entry, I do need to urge you to realize that it takes money to make money. As often as the adage can be uttered without much thought, it’s so wide-spread because it’s true. Marketing is the most expensive and often most over-looked cost of doing business, […]

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Tags: Marketing

Double your Opt-In, Double your Fun!

March 26th, 2008 · No Comments

How many of you know what a double opt-in mailing list is? Seven. Good.
For the rest of you, a double opt-in mailing list is a compilation of voluntarily acquired  email addresses (and sometimes other personal information too) that companies use to market special deals via email and the web. The emboldened lettering above stresses the […]

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Tags: Marketing

Working the Social Networking Sites

March 25th, 2008 · 2 Comments

There have to be like infinity social networking sites… or it’s getting to be that way. The funny thing, actually, is how they all seem to go in and out of style from one season to the next. (Does anybody even use Friendster anymore?). Work this to your advantage!!
First thing’s first. Make all your profiles […]

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Tags: Making Money · Branding · Marketing

Pricing Strategy: What’s in a price?

March 19th, 2008 · No Comments

What’s in a price? –well, a lot more than you might think. In the academic sense, price dictates how you are perceived by your audience. When it comes down to the nuts and bolts of everyday merchandise sales, what does that mean for you?
—Before I get started, I would like to mention that pricing […]

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Tags: Making Money

Giving Away Your Music Can be a Good Thing Sometimes

March 15th, 2008 · No Comments

I’ve said it before and I’ll say it again; you CAN (and sometimes should) use your music for free marketing!
Music Marketing [dot] com makes a great series of arguments to back up this, sometimes unpopular belief in their article “Why You Should Have Free Music on Your Website”
Read some of the articles I’ve posted about […]

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Tags: Strategy · Marketing