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Entries Tagged as 'Business'

Offering New Merch is the Key to More Sales

August 5th, 2008 · No Comments

I’ve had the distinct pleasure and honor working with The Minneapolis Pops for a couple seasons now. The Mpls Pops is a professional orchestra, mostly comprised of musicians who are also employed with the Minnesota Orchestra and Saint Paul Chamber Orchestra, that plays free concerts for Twin Citians. Over the years, the Mpls Pops […]

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Tags: Business · Screen Printing · Strategy · Making Money · Marketing

Rock Posters are for Decorating

May 19th, 2008 · No Comments

Custom screen printed Rock Posters have always been big in certain music scenes (And will probably continue to be for a very long time). Sadly, the main stream does not share this sentiment, but one day… oh, yes… one day they shall! Whether you’re part of a music scene that embraces the beautiful art of a […]

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Tags: Business · Screen Printing · Making Money · Marketing

You Don’t Have to be a Punk to Rock the Punk Patch

May 15th, 2008 · No Comments

Image via WikipediaI was speaking with a friend the other day about patches. When I was in high school, patches and buttons were the way to customize your book bag and show off your stunning and ever-so-hip musical taste. The more enviable patches were those that showed more local and/or obscure bands (as opposed to […]

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Tags: Business · Screen Printing · Making Money · Branding · Marketing

The Secret to Effective Guerrilla Merchandise Marketing

May 8th, 2008 · 1 Comment

Image via WikipediaFor the newbies to the cultBLOG, I like to use Jay Conrad Levinson’s definition of “Guerrilla Marketing” –mostly because he coined the term and has written about infinity and a half books on the subject. His basic definition of Guerrilla Marketing is accomplishing ordinary business/marketing goals by unconventional means. In the same respect, […]

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Tags: Business · Screen Printing · Strategy · Making Money · Marketing

Music Merchandising: 5 Steps to Success

May 7th, 2008 · 2 Comments

Image via WikipediaIf you’ve been reading the cultBLOG at all, you get how much I stress the need for merchandising; but properly merchandising your band or music organization is about more than just buying a run of one-color t-shirts and schlepping them to all over the place. No. There is actually logic behind all the […]

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Tags: Offset Printing · Business · Screen Printing · The Industry · Making Money · Strategy · Marketing

Work-Band-Life Balance

May 6th, 2008 · No Comments

Image via WikipediaAfter completing the graphic design work for the new “7th Calling” T-shirts earlier this week and screen printing them last night, I can say I was EXHAUSTED!
In addition to the physical demands of screen printing and sitting at a computer for hours doing various design/miscellaneous business tasks, there are many mental and emotional […]

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Tags: De-Stressing · Business · Graphic Design · Screen Printing